>I can make my site more unique by changing the layout, providing more information on registering domains etc.
More unique?
"You use that word a lot. I don't think it means what you think it means."
The trouble is, that category is for businesses that provide domain name registration services, and ... you don't do that! You provide advertising and marketing services to some other company (which is already listed.)
We run into this misunderstanding a lot. People want to create a website with information about someone ELSE's goods or services, and then get their own site listed in place of (or in addition to) the other site.
Basically, we don't do that. If you have a business, you are uniquely qualified to describe its offerings on the net: nobody else, no matter how clever, prolix, notorious, or persistent, can speak with your authority on that particular subject. So we list your site, and don't list other people's sites about your business.
Another way of looking at it is, in order to have a business that qualifies as "unique", you need to offer a unique good or service -- that is, something nobody else in the world can offer. It may be something as simple as "you are the only person in Podunk, New Jersey that can tell Billy-Bob Jones to go to 123 Main Street and fix a leaky faucet, and right now!" It may be something like your own design of garishly-painted clay mugs. It may be something complex like patented electronic parts or pre-assembled automobiles. It may be an added service in some geographic location, like delivering pre-assembled automobiles made by Bonzai!, Inc., to a location in downtown Podunk. But there needs to be something unique.
So-called "e-businesses" that merely collect orders and turn them over to the real provider of goods and services, cannot qualify -- regardless of how much money they skim off the top for the service of not providing service.